I don’t have a “bucket list” for my life.
Instead, I have an ever-evolving list of things I like to call the "Because, I said I would’s."
Instead, I have an ever-evolving list of things I like to call the "Because, I said I would’s."
I said I would make my Dad happy. So I did.
I said I would listen to my Mom’s dreams. So I did.
I said I would follow my passion, . So I did.
I said I would listen to my Mom’s dreams. So I did.
I said I would follow my passion, . So I did.
In many ways, my instincts have been my guiding light.
When I said, "When I grow up, I want to be a creative artist," everyone responded:
“Sorry, but you can't BE BOTH!”
“Sorry, but you can't BE BOTH!”
Yet, there was something deep inside of me, something that felt like an extension of who I am.
It was the dream to escape from whatever I was running from. It was a symbol of the risks I had taken.
Ultimately, it was the proof that I had made it.
It was the dream to escape from whatever I was running from. It was a symbol of the risks I had taken.
Ultimately, it was the proof that I had made it.
I had broken free from the mundane notion of the “ideal job” even when my version was sitting paralyzed and immobilized in the middle of nowhere.
Sixteen years ago, I bought my first creative course and I’ve spent more money than I can count
on my career since then. But today, my creative career is the very definition of my "ideal job.”
on my career since then. But today, my creative career is the very definition of my "ideal job.”
I said I would keep my passion alive, and so I did.
- Federica Bellinato -
She made her way here via Publicis Groupe, WPP, CREOS Partners.
She is a member of ASTI, part of the non-profit Global Acid Attack Network in London.
Over the span of her last 10 years in advertising, her work has been recognized at several advertising awards.
Federica began her creative studies at a school of advertising graphics,
then graduated from the European Institute of Design, IED, and finally continued at the Holden School of writing.
So, what’s next?