I started my working life in a shop. The polished world of Moncler, with perfect windows and precise rhythms. But inside, there was a voice telling me I was neglecting my true calling: to create, to imagine, to tell stories.
So I made a decision that changed my whole life: I left the safe path and went back to study. At IED in Venice I rediscovered my passion, and from there began a journey as challenging as it was beautiful.
I worked in some of the biggest international agencies: Young & Rubicam, Leo Burnett – part of Publicis Groupe, Creos Partners, and eventually More Than 30 Seconds. Agencies ranked at the top of the Cannes Lions worldwide charts, with projects awarded both in Italy and abroad, even on the stage of the Sanremo Festival.
Throughout my career, I’ve had the honor of working with brands that need no introduction:
Ferrero, a group that recorded consolidated revenues of €18.4 billion as of August 31, 2024;
Stellantis, an automotive giant with €156.9 billion in revenue in 2024, and €74.3 billion in the first half of 2025;
and others like Danone, De’Longhi, and more.
With them, I’ve created campaigns that shaped global imagination, built meaningful connections, and left a mark on the market.
Then came Scuola Holden. A Master’s in storytelling techniques that taught me creativity is not just a profession, but a vision, a search, a way to turn stories into emotions.
Today, I live around the world. A bold choice, a new beginning. Here I continue to collaborate with major brands and advise top marketing leaders, with a clear mission: to transform their business.
Through creativity, I’ll help you make your brand truly unique, building a winning strategy that makes you stand out.
Because creativity is not just what I do – it’s who I am.
Don’t know how to transform your brand or personal brand? Let’s talk and discover together how I can help you, based on where you are today and the goals you want to reach tomorrow.
Contact me in the “Contact” section, or write me directly at bellinatofedericauk@gmail.com.
part of the non-profit Global Acid Attack Network.
Over the span of her last 10 years in advertising, her work has been recognized at several advertising awards.
So, what’s next?